Analysis of Strategic Variables for Ecotourism Development; an Application of Micmac

This study aims to determine strategic factors and its relationship in developing ecotourism areas. This research uses prospective structural approach. The analytical method uses Micmac to identify the most influential variables and its relation to Kedung Ombo ecotourism development. The results of analysis which realize the typology of strategic variables based on the strength of influence found 6 classifications of variable, namely: 1. The dominant variable consists of: regulation, and governance; 2. Key variable (Relay variable) consists of: institutional coordination, apparatus role, tourism marketing and tourism promotions. 3. Autonomous variable consists of: natural beauty, accessibility, potential of market tourism, local awareness of tourism. 4. The output variable consists of: funds for community, preservation of local wisdom, preservation of forest sustainability, conservation of reservoir function. 5. Regulators variable consists of: special permit policy for investment, retribution policy, tax policy, allowance policy, tourist attractions. 6. Secondary variable consists of: availability of tourism infrastructure, tourist interest of ecotourism, involvement of local community. The results of this study show a variety of information sources for policy makers in Kedung Ombo ecotourism development in a sustainable manner.